Frank was born in Baltimore and attended Baltimore Junior College. At the age of 17 he began his radio career part-time with hometown station WWIN, and began using the air name Ron Rondo in 1965 when he joined the staff at Annapolis’ WYRE as PD/afternoon drive. Following a stint as operations manager for WSVP in Providence, Rhode Island, he began a six-year run in 1970 as operations manager for Erie, Pennsylvania’s WWGO-AM and WCCK-FM, one of the country’s first Top 40 FM’s.
In 1976, Carl Marcocci brought him to Florida from Erie to PD WAZE in Clearwater. From there, he moved on to WFLA AM/FM, 96 Kicks WCKX (as Frank Shannon), Magic 96 WMGG, and oldies WHBO. The period also included a stint with WQYK where he learned the sales end of the business.
Frank was named general manager of Pasco County’s WLVU AM/FM in 1986 and given the responsibility of pulling the stations out of red ink. In 1998 the FM’s presence in the Tampa Bay market was greatly increased when it swapped its 106.3 dial position with that of Citrus County’s 97.1 WXOF.
The move was a good one, resulting in upgrading the 6,000 watt station’s power output to 50,000 watts. Unfortunately, WLVU was acquired by Cox Radio soon afterwards, and he found himself out of a job. Drawing on his sales experience from earlier work with WQYK, he signed on as an ad rep for the Tampa Tribune and the Suncoast News.
Frank is a past president of the Port Richey Rotary Club, and also ran unsuccessfully for a seat on the New Port Richey city council in 2006.
1976 - 1980 Other Tampa Bay Area Stations (Program Director)
1980 - 1986 Other Tampa Bay Area Stations (Various)
1986 - 1998 Other Tampa Bay Area Stations (Management)